How to write a striking animated explainer video script?

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  • November 21, 2017

Videos are the future of marketing; without an ounce of doubt. Though making one may sound quite simple, is it really so? To make an explainer marketing video and to make one that really hits the chord are two different things; video script making all the difference. Creating a healthy sales funnel through the video, your ultimate objective, can only...

4 ways to make your content stand out

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  • November 10, 2017

What does it really take for a piece of content to become popular and leave an after-taste? Creative writing team with out of the box ideas? YES! 3x+ posts a week? YES! Organic and paid promotions? YES! Periodic review and updates? Well, YES! Then why is your content not clicking? (Despite the fact that you are following all the above...

What are viral social media posts made up of? Learn to create one

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  • October 5, 2017

There is an old saying in marketing- "What you see, sells", perhaps that's why it is important for any idea to go viral on social media. Social media presence means more likes, more comments, more views, more followers and more subscribers. Ever wondered why only some particular posts go viral? Is there a secret mantra to create a viral social...

The 2nd theory of language and Evolution – what made humans speak?

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  • September 27, 2017

In our last blog “What made humans speak their first words – Evolution of human language!” we explained about how our language might have originated as a result of the evolutionary adaptation process. We also spoke about the series of complex communication needs that was felt by early humans and how these needs resulted in transformation of basic calls and...

What made humans speak their first words – Evolution of human language!

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  • September 25, 2017

The first words that we spoke...what led to them? Being a content writer whose career entirely depends upon ‘word power’; this topic intrigued me for quite some time. Finally I decided to take a dive and come up with the answers (obviously with help of scholarly articles from some very learned men); Evolutionary Adaptation it was. Evolutionary Adaptation of Organisms...

How can SEO content drive your Business?

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  • September 20, 2017

Checklist:- Domain Registration – Done Website Development- Done Facebook Page- Done Twitter Updates- Done Blogs & Articles- Done Me: Everything is done yet no results. No leads. Why are people not visiting my website and social media pages? Expert: How would they find you out? Do they know that you exist? Me: They would come to know on their own....

Content writers: Who they are and what they do

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  • September 7, 2017

-I want you to develop content for my website. - Sure! Have you decided on the layout? What pages do you want us to write for? - No, you can check that out on your own - Sure. We shall recommend it for you. To do that, we would need some information about your company. - Just refer to any...

Gurmeet Ram Rahim sentenced to 20 years imprisonment – Is it justified?

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  • August 28, 2017

Yet again, the Indian belief system has been jeopardized as Dera Sacha Sauda chief Gurmeet Ram Rahim has been sentenced to 20 years of imprisonment. After claiming the lives of 38 innocent people in Panchkula and several incidences of violence in Punjab, Haryana and New Delhi arising due to the court proceedings in this case, the 50 year old, who...

Words whose meaning have changed with time

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  • August 14, 2017

Words follow their own law of mutation. With passage of time, many commonly used words and also the ‘not so common’ ones have evolved in their meaning and are used differently today. ‘Awful’ meant quite the contrary of what it means today. Words like ‘nice’ and ‘cheater’ have also evolved in meaning over hundreds of years. So have words like...

How boredom is the best fodder for creative minds?

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  • August 1, 2017

I still remember spending my evenings gazing aimlessly at the sky...just absorbing its beauty and observing the shapes that white clouds sketch over the clear blue sky. Not to forget that those were the times when my mind wandered into the unknown and in those moments, I discovered the creative side of me. Every time I let my mind stray...