Are your blog posts interesting enough to be read? 10 ways to hook your readers till the end
If your website and social media pages have boring content uploaded on it, chances are that you are facing a tough time reaching out to your audience. There are too many companies out there with far-more interesting content for your prospective readers. So, what is it that you should do?
Don’t worry. There are some time-tested content development tricks that always work. I am listing down the top 10 that have really worked for me. After you read this, try writing an article on your own. I bet that these tips shall have a multiplier effect on your blog’s reach.
Top 10 ways to hook your readers till the end
- Eye-catching headlines:
The headline of your blog is one of the most important elements. It is by this that a reader shall
decide for or against pursuing the write-up. A statistics published by “Copyblogger says:
- 8 out of 10 people read the headline copy
- 2 out of 10 read the rest
So, if the title of your blog is magnetic and able to generate readers’ interest, your journey to
reach the maximum number of audiences is partially completed. An arresting headline may start with,
“how to”, “dos and don’ts”, some interesting adjectives, and words like what, when and why.
Pay special attention - the headline certainly is one of the crucial and decisive elements that
would make your blog clickable.
- Good choice of words
Edmund Burke once said: ‘words are an expression of our passions and have more power than any
other art form’.
Thus, if you want to increase the count of your blog readers, you must essentially focus on this
most valued element. Use appropriate and relevant words which are capable of delivering the message
right and also trigger readers’ emotions.
- Write short sentences
A short sentence usually works well to grab attention. When you are using long sentences, the reader
may feel lost and confused before the end approaches. Short sentences are easy to understand and
easy to remember. As a blog writer, always try to communicate through short sentences.
- Break it to make it
Break your write-up into small paragraphs and sections. Using subheads, bullets and numbered list can
make your content easy to read. When your blog is divided into several smaller parts, the readers
find it easy to get the key points.
- Keep it precise
The more precise your content is, clearer your message will be. To keep your writing short and
pointed, first identify your audience and the purpose of writing. If you have a clear purpose, it
gets easier to keep your writing focused on that purpose and end up in creating a master piece.
- Write simply
A simple write-up always attracts a large number of readers. While writing, avoid using obscure
vocabulary as it may create confusion for the readers. Also, use technical jargons only when
- Add visuals to communicate better
Studies say that combining visuals to your write-up evoke more brain activity in the readers.
Visuals transmit messages faster, improve comprehension and trigger emotions. Adding visuals to your
blog shall thus make your blog more interesting and readable. You can use images, info graphics,
etc. to make your work catchy.
- Write a thought provoking content
Always try to write an engaging content. Your content captivates the audience when you are able to
leave readers thinking. On reading your post, they must have a question in their mind- ‘how can I
utilize the knowledge shared in this piece of writing in my own work or life?’
“There’s always room for a story that can transport people to another place”- (J K Rowling)
- Use story telling approach wherever possible
If you want to make your readers think and understand the things in your way, stories are the best
medium. A storytelling approach can help you to establish a better connect with your readers. Thus
give your best to convey the facts, points, and your message in a story form and stay on the readers
mind for a long period of time.
- All is well that ends well
Wrap your content wisely as conclusion is something what a reader remembers best. Finish your work
by writing effective and well structured concluding paragraph.